This is an ongoing exploration that digitises garments from Balenciaga’s FW24 couture collection, offering a unique look into the brand’s construction techniques, set design, and distinctive visual language. By recreating these pieces in digital 3D, the project deconstructs the meticulous craftsmanship and detailing that define Balenciaga’s couture work, reflecting on how the brand’s aesthetic captures contemporary themes in fashion, technology, and architecture.

Through tools such as Clo3D, Blender, Substance Painter, Mixamo, Unreal Engine, Photoshop, and Premiere, this project bridges traditional fashion analysis with computational design, creating an immersive experience that extends our understanding of high fashion within digital realms. The 3D models and animations invite a closer examination of how Balenciaga’s runway pieces navigate the intersection between art and technology, turning the hybridization of fashion into a visually rich, thought-provoking digital experience.