In 'Digital Balenciaga 02' the 30th look from Balenciaga’s SS25 collection is brought into an eerie, timeless setting, blending historical depth with a spectral quality. Inspired by the atmospheric sets of both Balenciaga's SS25 runway, designed by SUB, and the Valentino SS25 show, this project situates the garment in a meticulously crafted, digitally rendered environment that feels both lived-in and untouched. Here, furniture is draped in sheer white sheets, as if awaiting some spectral return or quietly preserving memories. This setting, with its ghostly presence, turns the digital space into a place of layered narratives, where traces of the past mingle with the contemporary.

Rather than focusing solely on the garment itself, 'Digital Balenciaga 02' brings set design to the forefront, transforming it into an active part of the narrative that surrounds the couture piece. The combination of fabrics and spectral light evokes a quiet, almost reverent stillness, casting the garment in an intriguing, otherworldly light. By infusing the digital with an aged, almost haunted quality, this project invites a fresh perspective on how fashion can communicate through spaces and atmospheres, even within digital realms. It’s an exploration of how a set can enhance and shift the perception of a piece, adding layers of meaning that go beyond the runway and into the realm of cinematic storytelling.